.Dearest Readers, S.e.o Pros, as well as Digital Marketing experts,.Hi there, I'm Jenise. I have actually gone to the SEJ command for 15 years, along with Loren Baker and Brent Csutoras at my side as large number managers and also functioning partners.Yesterday, I awakened to a huge piece of information: search engine optimization news author Online search engine Property was obtained by marketing resource company Semrush.There's an elephant in the area, so let's begin there.What takes place when a big search marketing business player gets a famous media channel focused on the search advertising sector?Will the publisher's insurance coverage continue to be objective and also agnostic? Will its authoritative resources consist of the breadth as well as deepness of resources and systems and companies readily available -- several of which are in straight competitors with Semrush?What occurs to Search Engine Land's mounds and also mounds of existing web content -- write-ups, white papers, ebooks, video clips-- that pertain to Semrush competitors (umm, and also their links)?What regarding trustworthy perspectives from recognized writers that operate counter to the brand new business party lines somehow? Will those representations still be actually published, intensified, estimated on SEL? Or even thinned down, or maybe silenced?Many questions.Area reactions, until now, have actually been actually either of a favorable, celebratory attribute or paid attention to issues of prejudice.Screenshot from LinkedIn, October 2024.Screenshot from LinkedIn, Oct 2024.Screenshot from X (Twitter), October 2024.Screenshot coming from LinkedIn, Oct 2024.Screenshot from X (Twitter), October 2024.Screenshot coming from X (Twitter), October 2024.SEL and Semrush each have been actually active in reacting on social networks, repeating that:." Our program is to continue to stay individual as well as objective. Our target is to offer quality expertise as our company constantly have.".I perform feel that these are their purposes for the existing content group, for now.I wonder to observe whether this self-reliance will certainly stand up the examination of time, after the dirt has worked out and also the news of this particular acquisition is actually lining our electronic bird cages.I want figuring out if SEL's editorial liberty will stand the examination of investor enthusiasms in an NYSE-traded firm that made $305 thousand in profits in 2015. I assume our company are going to require to wait as well as find.Listed here's Where Internet search engine Publication Stands Up.As being one of the final individual publishers in the SEO field, SEJ remains bootstrapped as well as unbossed.Nobody draws SEJ's strands, regulates our backlinks, our coverage, or even our message.That's right. SEJ is actually the natural honey badger of s.e.o journalism: We disclose what our company yearn for, when our team desire, exactly how our company want.SEJ is actually still dedicated to stating the honest truth (well, the fact up until points alter with the protocols) concerning what is actually occurring in s.e.o and advertising.SEJ is actually still devoted to supplying unbiased learning and also ideal practices for our visitors.A.k.a. company customarily listed below at SEJ.Who Is Search Engine Journal Anyways?Our group of 26 people around the globe is actually made up of article writers, publishers, professionals, engineers, the rear workplace that always keep things running easily, purchases procedures. They make me so happy, if I may boast a little bit of.Our team motivate openness, testing, accountability. Our team don't put up with workplace politics or harmful actions. I appreciate to presume we are actually dense. Our team discuss, our experts swear, our experts delight each other along with absurd memes. Our company have actually laughed all together and also sobbed with each other.Most importantly, when the sh * strikes the fan, our experts pull together. Our experts rally. Our company get sandy. Repeatedly. I talk to the staff to attempt again, to improve, to maintain discovering-- as well as they perform it. And that is actually when you know you have an A-Team on your palms.That's the whole entire lineup. SEJ has no financiers. No corporate emperors. And our experts desire it this way.Our self-reliance has actually been actually challenging at times. It would certainly be nice to have a corporate Father Warbucks that can "darken the heavens with folks," being one of my preferred specialists suched as to point out.Therefore it performs offer me stop briefly when a rival publisher is actually right now backed by a multi-national firm with over 1,000 workers. That's a monumental quantity of resources, firepower, and get to.However for many years, SEJ's self-reliance has actually guaranteed our group's capability to offer one hundred% unprejudiced news as well as learning for the hunt advertising neighborhood.We do what our team yearn for. And this is what I have faith in: That our readers, our marketers, our community is going to give what our team need to become a formidable David to this new Giant.I accept your opinions, reviews, as well as ideas to create Internet search engine Diary what the hunt advertising neighborhood needs it to become currently. Leave me a message listed below, and also I vow to answer.Jenise Uehara.CHIEF EXECUTIVE OFFICER, Search Engine Journal.Included Image: Tanveer Anjum Towsif/Shutterstock.